Job title: Executive – Media
Company: Publicis Groupe
Job description: Company Description
Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age’s 2022 “Media Agency of the Year,” Adweek’s 2022 “U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”
-Assist in the development and implementation of media plans for clients, including analyzing the market and consumer data, identifying target audiences, and selecting media channels.
-Is aware and understands the importance of set key performance indicators and is an active member in achieving them.
-Collaborate with other members of the planning team and cross-functional teams to develop and execute effective media strategies.
-Support the wider media team with their day-to-day duties relating to developing strategic channel/media approaches.
-Manage day-to-day client relationships and communications.
Technical & Product
-“Ability to understand the client’s brief and plan media channels based on the client’s objectives.
-Creating and managing MRF sheets, cooperating closely with the creative agency for timely receipt of material and go-live dates.
-Trafficking digital campaigns, connecting with TAAG team, and ensuring proper implementation.
-Following up with media and creative agencies for proper implementation of campaigns and preparing implementation reports. Familiarity with MS Office 365 software suite (Word, Excel, PowerPoint, Teams, etc..).
-Experience with various media planning and buying tools and platforms such as Z/X Plan, Statex, Global web Index(GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web, etc.
-Knowledge on various industry digital planning tools such as DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads Manager.
People & Leadership
-Seeks others’ feedback to develop self-awareness, strengths and address development area.
-Is able to proactively raise issues to improve effective team working and collaboration.
-Is able to communicate confidently in a clear, concise and articulate manner.
-Collaborates with stakeholders and embraces an inclusive based environment
-Is able to take ownership for actions and deals with consequences in a mature manner.
-Able to adjust performance based on experiences and feedback and showcases agility and flexibility.
-Displays openness to the ideas of others and leverages them when beneficial for the business.
-Showcases curiosity and open mindset towards new ways of doing things.
-Bachelor’s degree in marketing, advertising, or a related field.
-1-2 years of experience in media planning (Offline & Online) or a related role.
-Strong organizational skills, team player, ability to multitask, and work under pressure.
-Certifications on digital platforms is a plus.
Job date: Sat, 22 Jul 2023 07:23:43 GMT
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