Area SFE Manager – MENAP

Job title: Area SFE Manager – MENAP


Job description: Job Description

Job Title IT Software


School Degree



About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people s health. We re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

Career development with an international company where you can grow the career you dream of.

A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.


Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands including Similac , PediaSure , Pedialyte , Ensure , and Glucerna to help get the nutrients they need to live their healthiest life.

Area SFE Manager-MENAP


Optimizes sales force efficiency and effectiveness through the development, delivery, and implementation of SFE activities across brands. This includes the integration, monitoring and analysis of performance data, sales activities, and other support recommendations via the sales management team to achieve optimal levels of performance (and results).

Drives programming related to Sizing & structure, Territory design, alignment, Account management, segmentation, and targeting.

Collaborates with other functional teams to deploy segmentation and targeting programs across channels and platforms to optimize business outcomes and successfully achieve strategy.


Optimal sales force structure, size and deployment; territory design, alignment, segmentation and targeting

Cross-regional alignment to brand/channel strategy

Standardized, insights-based performance excellence across region/roles/teams

Accurately tracked, real-time results through appropriate KPIs and metrics for both digital/remote and F2F engagements

Customized programs by brand/channel to address unique opportunities and drive business results

Data integration across platforms to reflect end-to-end customer engagement and business results

Incentivised sales force for optimal efficiency and drive productivity

Act in alignment with compliance and regulatory expectations


Competing priorities and challenges impacting various teams within the scope of responsibility of the SFE

Ensuring nationwide/ cross-regional compliance with SFE programming

Varying levels of digital and analytic knowledge/skill across the organization (required for sales/customer optimization in a digital ecosystem)

Diversity and complexity of channels, brands, teams, and customers

Complexity of stakeholder influence and alignment cross-functionally and cross-regionally

Securing appropriate, reliable sales analytics (especially for difficult-to-measure activities, and due to non-compliance) and integrating insights from multiple platforms (not originally designed together)

Identifying and implementing the right processes for both current and future/anticipated business needs/trends/opportunities, in a rapidly evolving and digitized healthcare environment

Insufficient/inaccurate/inadequate data (including misalignment between sources/systems and processes for collecting, analyzing and interpreting different forms of data)


Strong understanding of HCP sales environment (Public, Private, Tenders) and high digital literacy and systems-thinking approach to integrating digital as a core component of strategy

High digital literacy and systems-thinking approach to integrating digital as a core component of strategy

Ability to influence without authority, in all directions, to be consultative

Effective negotiation and collaboration with stakeholders, managing differing priorities, personalities, styles, etc.

Very strong data management and analytics expertise

Ability to translate data into human behavior, and communicate insights to non-experts

Knowledge of salesforce automation and ability to translate desired results into appropriate processes

Relationship building and social savvy


Functional Competencies

Strategic Planning

Analytical Skills

Project Management

Business & Financial Acumen

Effective Communication & Collaboration

Executional Excellence

Education & Qualifications

Bachelor s degree with Pharmaceutical, Medical or science related background.

Minimum of 10 years of experience in the pharmaceutical/Nutrition industry.

Experience as SFE Manager or a similar role for minimum 5 years is required.

Sales Force Training and Development Principles experience is required.

Project management expertise is required.

Advanced command on analytical tools is required (e.g., MS Excel, Power BI)

Strong analytical, strategic thinking and collaboration skills required.

Demonstrated experience in working in multinational companies and cross-functional environments

Drives Results: Ensuring accountability and consistently achieving results, even under tough circumstances.

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Expected salary:

Location: Dubai

Job date: Wed, 08 Feb 2023 04:48:28 GMT

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