Assistant Manager – Affluent Banking

Job title: Assistant Manager – Affluent Banking

Company: Standard Chartered

Job description: Role Responsibilities

Assist in developing & designing the Affluent Client Value Proposition (CVP) with strategic operation plans, programs, and procedures to grow the Affluent portfolio


  • Assist in delivering the Affluent agenda across various core business metrics:
  • Growing the affluent portfolio through consistent new to bank acquisition and campaign construct for client and staff.
  • Developing Premium Banking as feeder into Priority banking for qualified client growth.
  • Actively manage the balance sheet to ensure optimization of returns
  • Ensure balance sheet growth, assets & deposits, addressing Operations, Compliance and Service Delivery risks
  • Regulatory Reporting, Internal MIS management & rates management


  • Assist in implement acquisition programs and global acquisition tool kits
  • Ensure provision of value-added products to the existing/ potential retail clients and constantly meeting/ exceeding their service expectations.
  • Work closely with Marketing to build a strong positioning in the market
  • Activating sources of leads to achieve business targets (MGM, digital, marketing campaigns, ecosystem, Executive Banking, alliances)
  • Prepare localized offers, pitch-book and campaign scripts
  • Give inputs for development of product/ service bundles, with a view to aid client deepening and cross-sell across segments
  • Expand market share through Debit card spends and liabilities balances growth
  • Accountable for product management decision including marketing collaterals implementation, and ATL/BTL exposure
  • Identify and present innovative and creative product solutions, pricing management and cost planning
  • Improve market probe and customer satisfaction
  • Assist in preparing personalized offers and campaigns (win-backs, product-centric).
  • Assist in enhancing RM’s capability to drive better client conversations, while utilizing analytics models for new opportunities by identifying clients with high off-us potential to improve our wallet share.
  • Utilize an agile approach through continuous frontline and client feedback, implementing changes and provide ongoing support to optimise the implementation.
  • Drive service improvement and customer experience initiatives
  • Identify business and operational requirements based upon the business requirements & objectives

Risk Management

  • Ensure effective management of operational risks within the function and compliance with applicable internal policies, and external laws and regulations.
  • Ensure adequate and appropriate systems and controls are in compliance with Group and Business policies, procedures, standards and codes, including those governing all Risk types, Compliance, Technology and Operations, Finance and Reputation.
  • Effective processes are established and maintained to identify, manage, monitor and report risk
  • Systems and procedures to safeguard the security, integrity and confidentiality of information
  • Ensure adequate and appropriate systems and controls are in compliance with Group and Business policies, procedures, standards and codes, including those governing all Risk types, Compliance, Technology and Operations, Finance and Reputation.
  • Ensure that the Portfolio operates within Bank Operational risk parameters including product audits and compliance
  • The ability to interpret the Group’s financial information, identify key issues based on this information and put in place appropriate controls and measures


  • Ensure compliance with global AML & CDD standards
  • Ensure appropriate operational procedures and controls in place to operate within the Operational Risk appetite framework
  • Ensure compliance to internal and external regulations
  • Ensure ORF / process universe adoption and governance
  • Work collaboratively with FCC, AML, L&C on Due Diligence and all other processes as needed
  • Provide input to governance and operational risk to define measures and controls for prevention
  • Work collaboratively with Financial Crime Compliance, AML, L&C on Client Due Diligence & KYC processes

Regulatory & Business Conduct

  • Display exemplary conduct and live by the Group’s Values and Code of Conduct.
  • Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring
  • compliance with, in letter and spirit, to all applicable laws, regulations, guidelines and the Group Code of Conduct.
  • Manage regulatory relationships in relation to the CPBB business in the UAE.
  • Embed the Group’s Values and Group Code of Conduct to ensure adherence with the highest standards of ethics. Comply with relevant policies, processes and regulations, as part of the culture. Embed Here for good and Group’s brand and values in the UAE
  • Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

  • Wealth Management
  • Corporate Affairs, Brand & Marketing
  • Finance
  • Retail Analytics & SBIM
  • Client Experience
  • Conduct and Financial Crime Compliance
  • Saadiq (Islamic) Banking
  • On-Boarding & CDD Governance
  • Operational Risk
  • Priority & Premium Banking Unit Heads
  • Digital Banking
  • GBS

Our Ideal Candidate

Role Specific Technical Competencies

  • Spot Opportunities
  • Solve Problems
  • Take the Lead
  • Build Resilience
  • Collaborate
  • Communicate
  • Deliver Sustainably

About Standard Chartered

We’re an international bank, nimble enough to act, big enough for impact. For more than 160 years, we’ve worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you’re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents. And we can’t wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you’ll see how we value difference and advocate inclusion. Together we:

  • Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
  • Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
  • Be better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

  • Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations
  • Time-off including annual, parental/maternity (20 weeks), sabbatical (12 weeks maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum
  • Flexible working options based around home and office locations, with flexible working patterns
  • Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
  • A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning
  • Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies – everyone feels respected and can realise their full potential.

Recruitment assessments – some of our roles use assessments to help us understand how suitable you are for the role you’ve applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website

Expected salary:

Location: Dubai – Africa

Job date: Fri, 02 Jun 2023 06:18:14 GMT

Apply for the job now!


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